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April 22, 17:00

Refusal pricing: Trying twice

Berlingske just called to for the bi-yearly checkup. "Are you sure you don't want to subscribe?". I wonder how many times you have to turn them down to be taken off the list. Or whether they even record your reasons.

This time was different, though. When I refused to sign-up for even the Sunday edition, she tried again at a price one-third less than the initial offer. So obviously, she was sampling how flexible my demand was. Interesting. I'd really like to know if this works. You'd think that someone would already have invested at least some ego in the first no, so perhaps they'd be less likely to change that to a yes. Even if they would have taken the lower-price offer if it had been presented on its own.

Anyway, if you'd like the Sunday edition of Berlingske for three months for 100 DKK, just refuse until you get the offer.


Challenge by Guan Yang on April 22, 18:17

Strategic behavior in telemarketing. Interesting.

Challenge by Louie Orbeta on May 11, 19:57

Sneaky.